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Header Graphic "Our Work"

The work below spans 25+ years in design and brand marketing. Recent projects were built under Mazar Design Group. Earlier work was done as Executive Creative Lead at Accenture and as a Partner at Tenthwave. In each case, I was responsible for what the brand said, how it looked, and how it connected with the audience.

Two web pages showing a golf course description and a bar and grille menu with food and drinks.
Design + Localization

Tee Bar & Grille

A local web presence designed to feel as welcoming online as it does in person — fully responsive across all devices.
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PeriActive logo with tagline Total Oral Care on a dark blue background.
Brand ID & Packaging Design

PeriActive

A brand identity, packaging system, and website built to make everyday oral care feel confident and clean.
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Two angled web pages showing Dr. Praeger’s veggie burger products and Black Bean Quinoa burger details.
CPG Product Design

Dr.Praeger's

A refreshed website and UX built to make a beloved food brand as easy to browse as it is to love.
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Screenshots of meetsynthia software showing a search query interface and a press release draft editor.
Product Design & UX

MeetSynthia.ai

Product and UX work focused on making a new AI platform feel intuitive from the very first click.
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Two Jamaica travel ads: one with people rafting on clear river, the other with a snorkeler in water.
Global Advertising Campaign

Jamaica Tourism

A global ad campaign with custom typography and marketing built to make the island impossible to resist.
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Stylized letters A and I in yellow, gray, and white on a black background.
Brand & Marketing Design

All-In-One Auto

A brand identity, marketing collateral, and website built to earn trust before a customer ever walks through the door.
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Two social media posts by aerlingus showing tourists at Eiffel Tower and Tower Bridge in London.
U.S. Advertising Campaigns

Aer Lingus

Creative lead on U.S. social and display work that brought the warmth of Irish hospitality to every screen.
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Two TSA job search webpage screenshots showing career info and federal hiring process details.
Candidate Experience & UX

TSA

A candidate careers site rebuilt around real TSA employees instead of stock photos, with a clear path from curiosity to application.
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Two LinkedIn posts from Kansas Dept of Labor show business workers and a woman at a desk promoting shared work programs.
Awareness Campaign

Kansas DOL

An illustrated four-message campaign that met Kansas employers wherever they were, from first awareness to already enrolled.
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Two website pages about CPA Life Insurance showing smiling people, insurance plans, and coverage details.
Brand & Design System

AON 

A ground-up visual and content overhaul for AICPA's member insurance site, from custom type and color to a design system built to last.
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Two web pages from Dick's Sports Matter foundation showing sports stats and a story about SOL Survivors soccer program.
Website Design & UX

DSG Sports Matter

A website designed to make it obvious how much of the foundation's funding comes from customers, most of whom don't even know it.
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Three smartphones displaying Subway app screens with menu, lunch deals, and restaurant locator.
CRM engagement

Subway

CRM and creative work behind Subway's MyWay Rewards launch, built to earn sign-ups and keep people coming back.
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Two screens showing Superman and Lois Lane scene with Henry Cavill actor bio and scene details.
UX & Interactive

Warner Bros. Home Entertainment

An immersive tablet experience blending cinematic design with a smooth, story-driven way to browse.
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Screenshots of Duncan Hines cake mix web pages featuring Lemon Supreme and Vanilla cake recipes.
A website with no menu

Duncan Hines

A search-first website and UX overhaul that turned a legacy baking brand into a daily source of inspiration.
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Mazar Design Logo
Mazar Design Group is a creative consultancy helping brands decide what to say, how to look, and how to connect with the people who matter to them, honed over 25+ years working clients of all sizes…from local mom & pop stores, startups and the Fortune 500.
© Mazar Design Group, LLC
Some work shown in was created while working at other agencies the Mike owned or was employed at. All work is a representation of Mike Mazar's role as Creative, UX, Designer and Creative leader in various capacities from sole designer to team leader.